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Beauty & Cosmetics / Mascara

Cruelty Free Ultra Plush Mascara

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$ 4.19   $2.93   save 30%
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The Essentials & More


Professional High-Quality Mascara

Ultra Plush offers a professional-grade formula with a long-lasting, smudge-proof, and water-resistant finish.

Curved Brush Design

Our curved brush features thin spikes that effectively lengthen and define your lashes, providing a stunningly voluminous look.

Ultimate Black

Experience the blackest of black with Ultra Plush. Perfect for any eye color, this mascara complements a wide range of eye makeup shades for a cohesive look.

Ideal Makeup Gift

Perfect as a gift for teen girls and makeup enthusiasts, Ultra Plush is the go-to mascara for anyone looking to enhance their natural beauty.

Cruelty-Free and Vegan-Friendly

Ultra Plush Mascara is cruelty-free and vegan-friendly, as it is free from animal testing. W7 is committed to making high-quality cosmetics accessible to everyone.


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